Thursday, June 27, 2013

Level Shoe District gets Niftee for Ramadan


Aljoud Lootah of Niftee has teamed up with Level Shoe District and designed these gorgeous tote bags for charity.
The bags will sell for 160 AED at Level Shoe District (Dubai Mall) during the month of Ramadan and all the proceeds from the sales will go to charity.

I am big fan of Aljoud's work, and love the constellation inspired designs on these bags.
Apart from the totes, Aljoud's beautiful designs will be incorporated into the store's architecture, windows and furniture and also into the design of the contemporary majlis that is going to be built in the heart of the store during Ramadan.

The totes and the interiors of the store will also feature Level's Ramadan slogan penned by Emirati writer Sumayya Saqr Khalid:
"Let your steps have an impact and leave a mark."

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